CCSWB Amarillo heroes welcome the Recognition Roadtrip Bottle to their great town at the iconic Cadillac Ranch on Nov. 17, 2021.
The Recognition Roadtrip Bottle posing in front of the famed half-buried Cadillacs. Cadillac Ranch was created in 1974 and later made popular by the Bruce Springsteen 1980 classic album The River where his song “Cadillac Ranch” references the ten buried Cadillacs in Amarillo, Texas.
Oscar Morales, Distribution Supervisor, was excited to take the Recognition Roadtrip Bottle to the amazing sites Amarillo, Texas has to offer on Nov. 17, 2021.
The Recognition Roadtrip Bottle with the Amarillo team overlooking Palo Duro Canyon on Nov. 17, 2021. Palo Duro Canyon is 800 feet deep and covers more than 30,000 acres of arid terrain.
Justin Sexton, Route Sales Manager, with the Recognition Roadtrip Bottle at Palo Duro Canyon on Nov. 17, 2021. The 30,000 acres of Palo Duro Canyon are home to the endangered Texas Horned Lizard and thousands of other species.
Oscar Morales, Distribution Supervisor, with the Recognition Roadtrip Bottle at Palo Duro Canyon which offers dozens of tourist activities. More than 200,000 visitors hike through 15,000 acres of Palo Duro Canyon and enjoy the campsites, ziplines, bike trails and horseback riding each year.
Amarillo heroes say “goodbye” to the bottle as it takes one last look over Palo Duro Canyon before its next stop on the Recognition Roadtrip.
